Bella Protocol BEL / Bella Protocol

What Is Bella Protocol (BEL)?

Bella Protocol is a platform that provides a suite of DeFi products designed to make crypto banking simpler and more accessible. The protocol aims to create a better user experience by eliminating the high fee and slow transaction issues that can affect some blockchain platforms — while simultaneously improving the user experience through its simplified DeFi smart portal.

Bella's smart pool feature allows users to access the best yields available in the DeFi market, while benefiting from nearly zero gas fees — since these are directly subsidized by the platform.

The project launched in September 2020 as the first project distributed via Binance’s Launchpool platform, and has secured investments from several prominent firms, including Arrington XRP Capital and Ledger Capital.

The protocol was built by the ARPA team, a blockchain-based layer 2 solution for privacy-preserving computation. The BEL token is an essential component of the Bella Protocol ecosystem and serves as both a reward token that allows holders to participate in the governance of the platform.

BEL can be used to farm fee rewards from the network, get exclusive discounts on Bella protocol products (such as its robo-advisor tool), and for earning staking rewards.

Who Are the Founders of Bella Protocol?

Bella Protocol was co-founded by Felix Xu and Yemu Xu in 2020.

Felix Xu is the CEO of Bella and also the co-founder of ARPA, a privacy-preserving blockchain platform that incubated the Bella Protocol. Felix has several years of experience as a venture investor and analyst and is a veteran of the financial industry. Yemu, on the other hand, is a heavily experienced entrepreneur, with a history of analyst and consultant roles.

The rest of the Bella team overlaps with that of ARPA, which is composed of more than a dozen employees with a range of backgrounds in blockchain, finance, and product development.

What Makes Bella Protocol Unique?

One of Bella Protocol’s main features is its simplified user experience and wide variety of products.

The platform consists of the following main products: the Bella Liquidity Mining platform, flexible savings, a one-click smart portal to deploy assets with zero gas fees on popular and profitable DeFi products, a lending platform, and the Robo-Advisor — which can be used to help with the investment selection process.

Despite launching in September 2020, all of these products are already operational.